American Health Assistance Foundation Press Release
FOR IMMEDIATE RELEASE
November 23, 2010
CONTACT:
Alice L. Kirkman, Marketing and Communications Manager
American Health Assistance Foundation
Phone: (301) 556-9349, Email: akirkman@ahaf.org
American Health Assistance Foundation Unveils New
Website To Teach Kids About Macular Degeneration
As Families Gather for Holidays, New Site Can Help Bring Understanding
Clarksburg, MD-The American Health Assistance Foundation (AHAF) today announced a new educational website, Children's Corner™ for Macular Degeneration, to teach children about the degenerative disease through stories, interactive games, and sharing activities.
The Children's Corner for Macular Degeneration is the first in a series of children's websites that BrightFocus is developing for age-related diseases, including Alzheimer's disease and glaucoma.
“As the holiday season begins, we are pleased to launch this educational website that offers a unique and innovative approach to helping family members better understand this difficult disease,” said Stacy Haller, AHAF president and CEO. “Age-related macular degeneration affects 11 million Americans, and the Children's Corner provides a much-needed resource to bring about increased sensitivity.”
This inaugural site will teach general understanding about the disease and provide kids with ways to help their friend or family member. The Children's Corner, (www.childrenscorner.org) includes age-appropriate content that enables learning through stories, games, and collaborative features such as an e-scrapbook and message board. Educational resources are also provided for students, teachers, and health-care professionals.
Age-related macular degeneration is a leading cause of vision loss in Americans 60 years of age and older. The projected cost of age-related macular degeneration in the United States will be $845 million in 2020.
Funding for the website was made possible in part through a healthcare charitable contribution from the Pfizer Foundation.
About the American Health Assistance Foundation
The American Health Assistance Foundation (www.ahaf.org) is a non-profit organization dedicated to finding cures for age-related and degenerative diseases by funding research worldwide on Alzheimer's disease, macular degeneration, and glaucoma and also provides the public with free information about these diseases, including risk factors, preventative lifestyles, current treatments, and coping strategies.
